How to Brand a Company - eMarketing

3/25 Videos

1

Branding in Relation to Marketing, Public Relations & Advertising

eMarketing

00:01:56

2

The Ingredients of a Successful Brand

eMarketing

00:01:40

The Difference Between Brand and Product

eMarketing

00:01:41

4

How to Establish a Cohesive Brand Identity

eMarketing

00:02:04

5

Why Your Brand Needs Consistency

eMarketing

00:01:51

6

Research: Phases of Strategic Brand Development

eMarketing

00:03:07

7

Brand platform: Phases of Strategic Brand Development

eMarketing

00:04:00

8

Creating Your Company's Style Guide

eMarketing

00:02:36

9

Brand architecture: Phases of Strategic Brand Development

eMarketing

00:03:04

10

Naming: Phases of Strategic Brand Development

eMarketing

00:07:01

11

Getting Help Developing Your Brand

eMarketing

00:01:42

12

Five Steps to Build A Solid Brand

eMarketing

00:02:34

13

Visual expression: Phases of Strategic Brand Development

eMarketing

00:03:38

14

Brand execution: Phases of Strategic Brand Development

eMarketing

00:03:48

15

Using QR Codes to Promote a Brand

eMarketing

00:02:29

16

Achieving Brand Alignment Through Your Employees

eMarketing

00:04:21

17

Brand Extension

eMarketing

00:04:27

18

Entrepreneur Brand Misconceptions

eMarketing

00:02:24

19

Basic Knowledge Needs for Brand Development

eMarketing

00:02:15

20

3 Steps to Maximize Your Brand's Exposure Online

eMarketing

00:02:01

21

3 ways to Merge the Online and Offline Worlds to Create a Brand Experience

eMarketing

00:01:47

22

Having Customers Become Advocates for Your Brand

eMarketing

00:02:29

23

Partnering with Celebrities to Boost Your Brand Engagement & Exposure

eMarketing

00:01:54

24

How Brands Can Best Leverage Social Media

eMarketing

00:01:26

25

Turning Your Customers into Advocates for Your Brand

eMarketing

00:02:20

The Difference Between Brand and Product

0

0

11 Views

eMarketing
5 subscribers

In Marketing / Branding

Reza Bavar, CEO and Founder of Kaloud, Inc. (http://www.kaloud.com) explains that your brand is not your product and it's important to know why. In this video, Reza discusses the subtle differences between your brand and what you produce.

FOR MORE EXPERT CONTENT VISIT:
http://www.docstoc.com/resources/videos

Docstoc is the largest online collection of business and legal documents to help you grow and manage your small business and professional life.

http://www.docstoc.com/video/8....4106623/the-differen

Show more

100% online learning from the world's best universities, organisations and Instructors

0 Comments

Explore more

Help

Import
Live