What is Content Marketing | Content Marketing Tutorial For Beginners | Simplilearn

This Content Marketing Tutorial will give help you understand the basics of Content Marketing using some case studies. You will aso learn the definition of Content Marketing, Content Marketing origin, and Content Marketing strategies.

This Content Marketing Tutorial will help you understand:
1. What is Content Marketing? ( 3:40 )
2. Origins of Content Marketing? ( 0:14 )

Content Marketing has been around for at least 100 years. Content Marketing is a marketing technique for creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience- with the objective of driving profitable customer action.

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To gain in-depth knowledge of Content Marketing, visit: https://www.simplilearn.com/digital-marketing/content-marketing-foundation-course?utm_campaign=What-is-Content-Marketing-qlJim8JjW5I&utm_medium=Tutorials&utm_source=youtube

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About Simplilearn Content Marketing Course:

The Content Marketing Foundations course takes participants through all the fundamental aspects of Content Marketing- from identifying avenues to developing content to measuring results. This course trains participants in the essentials of planning and executing Content Marketing activity as well as measuring its impact.

The Content Marketing Foundations training provides essential knowledge in Content Marketing techniques. By the end of this course, participants will be able to:
1. Understand Content Marketing strategy.
2. Create messaging and content guidelines.
3. Understand how to write effective articles.
4. Understand content tactics and challenges.
5. Learn best practices for different types of content.
6. Learn how to benefit from the user-generated content.
7. Learn to create best practices for content across media types, including social media, images, etc.

The Content Marketing Foundations course is best suited for aspirants who wish to begin their career in Digital Marketing through Content Marketing. However, the course is ideal for:
1. Business owners
2. Entrepreneurs
3. Online Marketers
4. Professionals in their early career
5. Marketing professionals
6. Bloggers
7. Copywriters & Content writers
8. PR professionals
9. Fresh graduates

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