Disrupting an Ancient Industry by Thinking Differently | BP Business 5
Daniel Santana and Chris Bossio are harnessing technology to change the face of a blue-collar, brick-and-mortar business that’s been around for 7,000-plus years: barbering.
In this conversation, they break down exactly how they opened their first barbershop in the Tampa Bay area and how reinvesting the profits allowed them to open six more in a few short years. They explain why every entrepreneur should set aside some funds for “oopsies,” and they offer tips on projecting expenses, choosing a location, hiring a team, and conjuring up creative ways to get customers in the door—guidance that applies to each and every business.
So, can a barbering business really scale?
Theirs does! And it’s because they launched a line of barbering products, including razors, shears, air compressors, and wireless charging mats. So if you’ve ever considered direct-to-consumer sales, you’ll want to listen for their advice on doing business overseas (hint: hire a consultant!) and growing sales online.
Also, Chris reflects on building a massive YouTube following and how providing free education to his 250,000 subscribers helped build his company’s brand and attract high-caliber talent.
If you want to change your industry by taking a fresh approach, this episode will leave you inspired and ready to take action today. Download this one now, and subscribe so you won’t miss the next one!
Check the full show notes here: https://www.biggerpockets.com/....blog/biggerpockets-b
Tomb 45: https://tomb45.com/
Headlines Barber Shops http://www.headlinesbarbers.com/
Chris' IG: https://www.instagram.com/bossiocuts/
Daniel's IG: https://www.instagram.com/tombdoc/
Chris' Youtube channel: https://www.youtube.com/channe....l/UCD9Oybf28FhVdVDG6