Digital Marketing - eMarketing

1/55 Videos

Intro to the Digital Garage

eMarketing

00:02:23

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Your digital opportunity

eMarketing

00:03:55

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Your online goals

eMarketing

00:04:01

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Building your online presence

eMarketing

00:03:06

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Marketing your online presence

eMarketing

00:04:37

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Analyse and adapt

eMarketing

00:03:24

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Choosing your online presence

eMarketing

00:03:36

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How websites work

eMarketing

00:03:15

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Key website ingredients

eMarketing

00:03:56

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Websites and your business goals

eMarketing

00:03:48

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Make your website easy to use

eMarketing

00:03:31

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Website design do’s and don’ts

eMarketing

00:04:04

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Email marketing basics

eMarketing

00:05:51

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Your email marketing options

eMarketing

00:05:36

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Crafting great marketing emails

eMarketing

00:04:48

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Managing successful email campaigns

eMarketing

00:04:02

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Measuring success in email marketing

eMarketing

00:03:28

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Search engine basics

eMarketing

00:03:27

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How search engines work

eMarketing

00:04:46

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What is web analytics?

eMarketing

00:05:49

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Making web analytics work for you

eMarketing

00:05:54

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Tracking specific goals with web analytics

eMarketing

00:05:47

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Web analytics and organic search

eMarketing

00:06:29

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Tools to measure SEM

eMarketing

00:05:53

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Marketing to the locals

eMarketing

00:04:37

26

Using digital to advertise locally

eMarketing

00:03:48

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Reaching locals on their mobiles

eMarketing

00:03:54

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SEO for local businesses

eMarketing

00:04:58

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Social media basics

eMarketing

00:06:14

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The right social media sites for you

eMarketing

00:04:10

31

Setting your goals for social media

eMarketing

00:03:59

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Getting on social media

eMarketing

00:03:45

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Your long-term social media plan

eMarketing

00:05:02

34

Advertising on social media

eMarketing

00:03:45

35

Measuring success in social media

eMarketing

00:05:10

36

Avoiding social media pitfalls

eMarketing

00:03:15

37

The evolution of mobile devices

eMarketing

00:03:10

38

Display campaigns for mobile

eMarketing

00:03:52

39

Social media campaigns for mobile

eMarketing

00:03:33

40

What is display advertising?

eMarketing

00:03:46

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The ins and outs of display advertising

eMarketing

00:04:31

42

Understanding mobile apps

eMarketing

00:03:20

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Introduction for advertising on mobile

eMarketing

00:04:16

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Search campaigns for mobile

eMarketing

00:06:10

45

Making display ads meet your goals

eMarketing

00:04:44

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The importance of an SEO plan

eMarketing

00:04:48

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The SEO process

eMarketing

00:02:50

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How to choose keywords

eMarketing

00:03:28

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The rise of online video

eMarketing

00:03:13

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Setting realistic SEO goals

eMarketing

00:04:32

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How video fits into your online strategy

eMarketing

00:03:00

52

Making your web pages search friendly

eMarketing

00:04:25

53

Introduction to search engine marketing (SEM)

eMarketing

00:03:29

54

Taking payments and manage orders

eMarketing

00:05:11

55

Make your ads stand out

eMarketing

00:04:09

Intro to the Digital Garage

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eMarketing
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In Marketing / Digital Marketing

Dive into the Digital Garage and explore how you can make the most of online opportunities. This introductory video will give you a brief overview of what you can learn throughout the course and highlight some of the benefits of building or polishing your digital skills.

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