Facebook Audience Secrets Insights 101 - Building an Online Business Ep. 32

Want your Facebook ads to actually work? If you're not getting the results you want from Facebook Advertising, it’s time to take a look at your audience targeting.
 
Even if you're not running Facebook ads now, the Audience insights tool is something that you should be using to grow your business. Remember that at the end of the day, no one gets paid until something gets sold.
 
Who buys those products? Customers. Who has the single largest database of consumer behavior and demographics? You guessed it, Facebook. So in this video I'm going to walk you through the Audience Insights tool and how you can use it to learn about your customers.
 
What’s so powerful about this tool is it allows you to easily get a clearer picture of who your customers really are beyond basic demographics like age and gender. Here’ a little preview of the kinds of questions you can answer using the Facebook Audience Insights tool:
- What competitors do they buy from?
- What kind of income level do they have?
- What kinds of books and shows do they consume?
- What music do they listen too?

Once you get the hang of it, it’s really easy to spend hours playing with the tool to see the kinds of audiences you can target and get lost in the mountains of data. To help you stay on track, this episode dives into the specific types of targeting that tends to work best so you can shortcut the typical leg work of finding the perfect audience.


Why You Should Keep Watching: Aspiring Entrepreneur Aspire = Hustle + Grind

Hustle, Grind, Hard work - These are all things we as entrepreneurs claim we want to do, but what does that actually look like? As much as we don't like to admit it, scrolling through inspirational quotes on Instagram and buying the latest book or course isn't going to get us to where we want to go.

My Channel is all about about documenting the unglamourous journey of the "Hustle + Grind + Hard Work", the true essence of being an entrepreneur. I haven't made it yet.

I'm just like you putting in the work to build the business I love. If you’re a hard working entrepreneur who's grinding to build the business you love, subscribe. We'll build our dreams together.


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